Miriam Khenissi | Generate a landing page for a ux consultant that does the following: 💎 Service: “The UX Audit by a professional product designer” A premium UX evaluation for founders, product managers, and designers who want clarity on what’s holding their product back. 🔍 What It Is A rapid but deep UX audit where you review a company’s website or app and deliver: A video walkthrough (15–30 mins) explaining usability issues & missed opportunities A short written report (1–2 pages) with clear, prioritized recommendations Optional Figma mockups showing 1–2 key screens improved 🧠 Positioning You’re not just doing a review — you’re selling strategic insight from a senior product designer with startup and SaaS experience. Example positioning statement: “I help startups uncover what’s stopping users from converting, engaging, or trusting their product — in one concise UX audit.” ⚙️ Deliverables (Choose One or Two Tiers) Tier 1 – UX Snapshot (£250–£400) 15-minute Loom video walkthrough Prioritized list of top 5 UX improvements Quick-win recommendations (Perfect for solopreneurs, founders, or early-stage startups.) Tier 2 – Full UX Deep Dive (£700–£1,200) 30–45 minute video audit Written UX report (usability, accessibility, design consistency, conversion flow) Key UX metrics analysis (first-time user journey, drop-off risks) Optional 1 follow-up call (30 min) to discuss next steps (Ideal for funded startups, agencies, or scaleups.) Tier 3 – Design Makeover (£1,500–£2,500) Full UX audit + mini redesign in Figma of 2–3 screens Includes component suggestions from design system perspective Focus on clarity, hierarchy, and visual polish (Premium tier for SaaS or consumer apps that want real examples, not just advice.) my audience is: Your ideal clients fall into three overlapping groups, all of whom are trying to make their product feel better, convert better, or look more professional: 1. Startup Founders (Seed–Series A) Usually non-designers trying to validate or scale their product. Their product works, but something feels off — users drop off, signups are low, or investors mention the UX. They want fast, expert insight without hiring a full-time designer. 🧩 Pain points: Confused users, unclear journeys Product looks “MVP-ish” instead of polished Low conversions / engagement 2. Product Managers or Heads of Product at Growing SaaS Companies They already have a product but need an outside eye to spot friction points or confirm hypotheses before roadmap changes. They value clarity, user empathy, and actionable suggestions. 🧩 Pain points: Internal bias (too close to the product) No UX designer in-house or one that’s too junior Need fast UX validation before release 3. Marketing or Growth Teams They care less about “design” and more about conversion and trust. They want to know why users don’t sign up, buy, or stay. 🧩 Pain points: High bounce rates Low trust or unclear messaging Broken onboarding or checkout flow 💡 WHAT THEY’RE TRYING TO DO At the core, they all want to: ✅ Convert more users (signups, demos, purchases) ✅ Build trust (look more professional & intuitive) ✅ Understand user pain points quickly (without long research cycles) ✅ Impress investors, users, and stakeholders Essentially, they’re trying to turn frustrating friction into seamless flow — because good UX means better business. ❤️ WHY THEY CARE Because: They’ve already spent time or money on development, and fixing design after launch is expensive. Every lost user = lost revenue or growth potential. They know that products with great UX grow faster — and look more “funded.” They need validation from an expert to justify design changes or raise investment. They don’t just want “opinions” — they want clarity, credibility, and confidence that they’re moving in the right direction. 🧠 HOW YOU HELP THEM You give them a shortcut to clarity. You help them: See what’s broken and why — through expert UX eyes, not user guesses. Know what to fix first — prioritized recommendations save them time & money. Visualize improvement — by showing improved flows or mockups. Build trust with stakeholders — your audit becomes evidence they can show investors or the dev team. ✨ Your Value Proposition “I help startups and SaaS teams quickly uncover what’s confusing users and stopping conversions — so they can grow faster with a product people actually love to use.” 🔥 Why You’re the Perfect Person for Them You’ve worked in SaaS and understand business goals, not just design aesthetics. You’ve done real UX research — not just visuals. You can communicate findings clearly (you’re a speaker and educator). You know how to make products feel human, inclusive, and emotionally intuitive. That combination — strategic, empathetic, and visually refined — is rare, and founders pay a premium for it. 🧑‍💻 1. Startup Founders Their Pain Points They don’t know why users aren’t converting. → The product is built, traffic is coming in, but signups or purchases are low. They lack UX expertise. → They can see something feels off but can’t articulate what or how to fix it. They’re too close to their product. → They built it, so they can’t see it like a first-time user. They’re embarrassed by how “MVP” it looks. → They know investors and users judge UX quality as a proxy for credibility. They waste time guessing. → Endless iterations without data-backed direction. How You Help You give them clarity, direction, and credibility. Your UX audit tells them exactly what to fix, why it matters, and how to prioritize changes — saving them weeks of trial and error. 🧠 2. Product Managers / SaaS Teams Their Pain Points Internal bias & design debt. → They know the flows too well; they miss friction points real users feel. No senior UX partner to sanity-check work. → Teams are often engineer-heavy or rely on juniors. Stakeholders want proof. → They need an external expert to validate usability concerns. Pressure to hit conversion or retention metrics. → They’re accountable for results but not always empowered to change UX deeply. How You Help You become their external validation layer. Your report helps them: ✅ Prove their UX arguments with expert evidence. ✅ Prioritize UX fixes based on impact. ✅ Quickly identify usability blockers before launch. 📈 3. Marketing / Growth Teams Their Pain Points Users land but don’t act. → Confusing messaging, unclear calls to action, or poor information hierarchy. Pages look “off-brand” or “untrustworthy.” → Design inconsistency hurts credibility. They lack design literacy. → They can’t diagnose UX issues or talk design with developers. A/B tests don’t solve the deeper problem. → The issue is flow or comprehension, not color or copy tweaks. How You Help You give them UX clarity that drives growth. Your audit translates design into business impact: what’s confusing, what’s stopping conversions, and what would make users trust and act. 🔑 4. Universal Pain Points Across All Pain Point What They’re Really Saying Your Value “We’re not sure what’s wrong.” Lack of clarity You bring expert insight and direction. “We can’t afford a full redesign.” Limited resources You offer a targeted, affordable audit. “We’re moving fast — we just need guidance.” Time pressure You deliver fast, actionable results. “Our product isn’t performing.” Growth & trust issues You connect UX to measurable outcomes. 🪄 In Short Their biggest pain point isn’t bad UX. It’s not knowing what’s wrong or how to fix it efficiently — and you solve that by offering insight, clarity, and confidence in their next steps.